Mission Zero®: Our Promise
In 1994 Interface Founder Ray Anderson recognised the way industry worked was fundamentally unsustainable. Ray could see how much of the Earth's valuable natural resources industry used up and threw away, with too little regard for the future. Waste from industrial processes was polluting the environment, and emissions from energy use were causing global warming. His conclusion: this culture cannot continue without serious environmental and social repercussions.
Ray's epiphany revolutionised Interface's business strategy from that day forward, and has characterised the company's development ever since, becoming a global leader in sustainable business.
Go Beyond Current Practices
Our mission is to become the first company to be fully sustainable - with zero negative impact. We call this Mission Zero® and we aim to achieve this by 2020.
We strive to work in equilibrium with the planet, with no negative effects from our people, process or products. And we want to go a step further - to be restorative, putting back more than we take from the environment and the community.
This is a huge challenge, demanding the full application and talent of our people to provide the innovative thinking we need. Everyone at Interface is expected to challenge the way we relate to the environment and think how it can be improved. Our people effectively have two managers - the person they report to and the planet.
We train our employees to do this and provide incentives to achieve progress towards Mission Zero®. The personal performance objectives of our management and executives are also linked to Mission Zero®.
Ray's vision was a strong one, and even with his passing in 2011, our focus and vision remains firmly fixed on achieving this bold goal.
Discover How Mission Zero® Has Shaped our Company